The event, on Saturday July 8, promises a hot day for visitors – whether the summer sun is blazing or not.
Stalls will be selling all manner of chilli products - sauces, dips, plants, and even chilli beer – while local people with asbestos mouths will be invited to take part in a chilli eating competition.
Simon Philpott, Chippenham BID Manager, said: “Perhaps the more appropriate song that comes to mind when thinking of a Chippenham Chilli Festival is Nat King Cole’s Let There Be Love and the lyrics ‘Let there be wind and occasional rain, Chilli con carne and sparkling champagne.’
“I’m hoping the wind and the rain stay away, but I am looking forward to a bowl of chilli and some liquid refreshments. Chippenham Chilli Fest: bring on the pain!”