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Automotive company celebrates 18th anniversary with new look

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Elcome staff celebrate the firm's 18th anniversary, and (inset) the new logoElcome staff celebrate the firm's 18th anniversary, and (inset) the new logoAutomotive aftermarket solutions and services company Elcome has celebrated its 18th anniversary with a birthday themed staff meeting, complete with giant balloons, photo memories display, and birthday cake.

The party held at Alexandra House near its home town of Wroughton not only celebrated the company’s past successes, but also looked to the future by reinforcing its beliefs with the internal launch of a new logo and strapline.

"Elcome are the pioneers of enabling single-source product and application information to be delivered to multiple outputs within the automotive aftermarket," said managing director Tim Entwistle.

"The slogan ‘Do it ONCE®, use it many times’, is at the core of everything we do. As we've grown and evolved over the years, ONCE® has remained at the very heart of our business but recently, after listening to our customers, we realised the message wasn’t always obvious.

"We believe Elcome is the home of ONCE® and we look to form true partnerships with like-minded clients who also believe in finding a better, more productive way of working.

"We wanted to reinforce our beliefs and make sure they are clearly understood by all, so we’ve started by changing our logo and strapline to truly reflect who we are and where we’re heading. Our 18th Birthday was the perfect opportunity to take this next step in our evolution."

Elcome is a a leading provider of Automotive data management software, providing data and cataloguing solutions for the vehicle replacement parts aftermarket.