Swindon & Wiltshire Business News

Wiltshire businesswomen named in list of 100 most inspiring

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Emma Boatman and Denise O'Leary


A campaign that highlights inspiring female business leaders across the UK has named virtual assistant Emma Boatman and marketing expert Denise O'Leary in its f:Entrepreneur #ialso Top 100.

The list celebrates female entrepreneurs who have inspired their peers and communities through their businesses and wider activities.

f:Entrepreneur was launched on International Womens Day 2017 , because of the growing sense that there should be more recognition for the power women who run so many businesses in the UK.

The name 'ialso' came from a phrase frequently used by female entrepreneurs in describing their work as being much more than a single-job career and more of a flexible portfolio.

This year the campaign will be holding its biggest ever event in London in the week leading up to International Women’s Day.

Calne-based Emma said, whose business Boatman Admin Services provides virtual admin support, social media management and events, said: “I am thrilled to be part of this year’s #ialso campaign.

"It’s wonderful to be recognised not only for Boatman Admin Services, but also the extra work that happens behind the scenes.

"I’ve never really considered the phrase ‘I also’ until writing my application, but it made me realise just how much I do.

"The campaign is a fantastic way to show what incredible work is being carried out by fellow female entrepreneurs up and down the country.”

Denise O'Leary, managing director of Chippenham-based Purpol Marketing, which helps business in the construction industry and other sectors win bids and awards, said: "It is both a thrill and honour to be named amongst such esteemed business women from across the UK.

"There is such an amazing variety of talent in the list, and is humbling to be included amongst them. I am looking forward to the campaign celebrating the unique aspects of all of the businesses named; sharing, supporting and inspiring each other."

f:Entrepreneur founder Michelle Ovens MBE said: "“I am delighted to reveal f:Entrepreneur’s second annual #ialso Top 100; the trailblazers demonstrating that entrepreneurialism is a space being reinvented by women.

"The stories of these women are incredibly inspirational and reach outside the traditional bounds of business, including a number of cancer survivors and carers, amongst many other people who do so much more than their day job.

“This is a campaign that highlights the work of incredible women, but it is not only aimed at inspiring other women.

"This is for men too; showing everyone that even in the toughest situations in life, it is entrepreneurs who are the people that not only survive but thrive, creating purposeful small businesses and supporting their communities every day.”