People & Appointments

Law firm appoints new head of marketing

Written by Peter Davison.

Steve Watson


Law firm Awdry Bailey & Douglas has appointed Steve Watson as head of marketing. Steve has more than ten years of in-depth knowledge and expertise in professional services marketing and underlines the firm’s commitment to delivering excellence to all clients in an evolving market place.

Steve is a very creative and proactive person and has a strong track record in brand building, campaign planning, digital media and marketing leadership. He is also part of the ABD management team and has a key role to play in helping to develop the firm’s brand, their visual identity and approach to the market.

Alistair Everett, a partner at the Devizes-based firm, said: “Clients expect a modern approach to legal services and for law firms to be focused on what works best for them as clients. So in addition to strong technical ability, everyone here is committed to being friendly and approachable, giving regular updates on progress and driving matters forward.

"At ABD we believe in continuous improvement because the legal world is ever-changing and we understand that our clients are looking to us to provide them with excellence in everything we do”.

“Steve’s recruitment emphasises this vision and demonstrates our commitment to excellence. We believe that Steve’s depth of knowledge, his creative thinking and his innovative approach will provide us with a solid platform to promote our dedicated lawyers and the exceptional service they offer to all clients”.

Steve said “This is a very exciting time to be part of a law firm that understands the need to be different and genuinely puts clients’ needs at the heart of everything they do. Since my arrival everyone has been so friendly and welcoming, it really is a very positive, proactive place to work and I’m proud to be part of it.”